For the first week of the assignment, I teamed up with my partner, Laura, and we brainstormed a couple of NPI's. After a few NPI's, we knew which one we wanted to do. We chose The RSPCA organisation which support and aid animals that have been abused or mistreated. Because Laura and I love animals, we felt like this was the organisation that was right for us to support. We soon realized that the product that we are going to sell has to be cute and sweet. So we decided on t-shirts and accesories with cute slogans that people would see, and feel bad for the animals, therefore invoking a sense of understanding for their pain.
As there is only two of us in the partnership, we have divided the four P's equally between us. Laura will be doing the Product and Price whilst I'll be doing Promotion and Place. I feel strongly working with Laura as I know we will work together and get the job done.
3) "me- ow"
